The award will be given to a product that puts sustainability at its heart. The central question entrants must answer is ‘will the Planet thank you?’
An understanding of commercial viability is required:
Who will buy it/invest in it?
Am I using materials that are suitable/available/viable from a cost perspective?
Am I addressing a market and planet ‘need’?
Simon Terry – Joint MD, Anglepoise
Adam Wade – Joint MD, Anglepoise
Tolu Falope – Senior Product Designer, Anglepoise
Tajinder Leonard – Head of Marketing & Sales, Anglepoise
Ed Lanwarne – Head of Customer Experience, Anglepoise
Winner: Chloe Grieve
Title of work: Shape Play
University: Edinburgh College of Art
Chloe took a very personal story and developed a very cohesive design project full of playfulness, sense of happiness and fun. We are impressed that something so personal can have such a wide reaching application.
The Business Design Centre are pleased to award the winning graduate £1,000 to go towards the development of their design career. In addition, the runner up of this award will receive £500.