AWARD CRITERIA
The Kenwood judging panel will be looking for fresh ideas and an innovative approach to a well identified and articulated user need. Evidence of sound design thinking is more important to us than slick visuals, but this thinking must be well expressed in a concise and consumable way. We are not looking exclusively for product concepts only within our industry, but work that reflects an interest in food or the domestic environment will attract our greater interest.
AWARD PRIZE
The chosen winner will receive a top of the range Kenwood Stand Mixer and a day with the Kenwood Design Team in Havant (subject to NDA) to see how we operate and what makes us tick as Designers.
JUDGES
Samuele Meda – Director of Industrial Design, Kenwood Limited
Seán Sweeney – Lead Industrial Designer, Kenwood Limited
Mark Welch – Managing Director, Kenwood Limited