Colour in Design Award

Sponsors’s social media:


The Colour in Design Award (CIDA) is a charitable organisation founded by Marianne Shillingford Creative Director of Dulux.  It is an annual award that recognises and rewards outstanding and innovative use of colour in design demonstrated by recent graduates and covers all creative disciplines from textiles to digital design. There is a £1,000 cash prize for each winner to develop projects and business ideas plus ongoing mentoring and practical support from industry experts.


“New Designers helps to kick start a new generation of creative talent who will define the way we live in the future and it’s the heartland of the Colour in Design Awards. It’s the ‘must visit’ event for anyone who wants to discover the mood of the moment and what the next big thing just might be”. Marianne Shillingford, Founder


Colour In Design Award has supported New Designers for 6 years.

Phoebe Lewis 3

Image: Work of Phoebe Lewis, 2021 winner of Colour In Design Award Week 2


Every year Marianne puts together her judging panel to convene at the Business Design Centre and decide who will win the Colour In Design Award. Many of these judges are ND Alumni, so they’ve been through the process themselves and offer ongoing support to winners and ones-to-watch whilst they build their careers. It’s a stellar line up that proves the kindness of creativity is alive and kicking at New Designers. 

The panel includes (plus more):

Kitty Joseph

Kitty Joseph @kittyjoseph

Kitty is the designer and founder of her namesake brand, a modern print and colour focussed clothing label that is determined to change the standard fashion model. Putting ethics equally in line with aesthetics, Kitty’s aim is to sustainably produce premium, intelligent, size-inclusive, joy giving clothes for the differing dynamics of our daily lives.

Laura Perryman Headshot

Laura Perryman @colour-of-saying
Exhibited at New Designers 2005

Laura Perryman is a colour and materials designer and trend forecaster, living in London, UK, who holds a Master’s degree in Textile Design from The Royal College of Art, London. Laura currently directs Colour of Saying, a UK-based CMF Design Studio, focused on future-forward circular and emotionally-connected colour and material design, insights, and experiences for brands and organisations.

Kit Miles Resized

Kit Miles @kitmilesstudio
Exhibited at New Designers 2009 
& 2012

I first showed at New Designers back in 2009 selling my first series of works, and three years later went on to win the New Designers award for best newcomer at One Year On. I love New Designers and Colour In Design Awards, both are such a force for good in this world.

Dan Heath Resized

Dan Heath @danheathstudio
Exhibited at New Designers 2005

Dan Heath is a British award winning independent wallpaper, textile and surface designer renowned for his illustrative and engaging designs. A keen supporter of upcoming design talent, Dan is an experienced academic and has lectured Textiles at a range of universities alongside his work as a mentor through the Crafts Council Hot House scheme.

Clarissa Hulse Resized

Clarissa Hulse @clarissahulse
Exhibited at New Designers 1992

Clarissa Hulse has run her highly successful textile design business for over 25 years, and is best known for creating beautiful and luxurious homeware designs with an emphasis on botanical imagery and bold colour. 

Her work is based on her nature photography, which is just as likely to originate from a tropical rainforest as it is to feature leaves from her local park in North London.